When Asahi Super Dry was first created in 1987, it redefined the beer category and introduced the world to a new taste in beer. Today, Asahi Super Dry is Japan’s No.1 beer and it is proud that its innovative brand has become a global icon of progressive Japan.
Asahi Super Dry is brewed with precision to the highest-quality standards, under the supervision of Japanese master brewers. Its advanced brewing techniques deliver a dry, crisp taste and quick, clean finish. It is called Karakuchi taste.
Although there is no direct translation, Karakuchi describes how authentic Japanese beer is dry and crisp with a quick, clean finish. And as well as quenching your thirst, it also prepares your palate for what comes next.
Asahi is constantly innovating at its brewery to improve production technology and quality management. This commitment to progressive brewing will help it share Asahi Super Dry with the whole world.
Read about Dante, named The Best Bar In North America 2020, sponsored by Asahi Super Dry.