Tayēr + Elementary, London
Bartender, entrepreneur, industry leader and agent of change
As one of the creative forces behind the acclaimed Himkok bar in Norway and co-founder of (P)our, the drinks industry collective dedicated to education and knowledge-sharing, Monica Berg is already established as a leading figure in the cocktail sphere. But 2019 has been a particularly significant year for the Norwegian with the opening of her first venture – Tayēr + Elementary in London – alongside partner and fellow bar-world luminary Alex Kratena.
Growing up in Oslo, Berg found her metier in the drinks world even before she was legally allowed to serve alcohol in her own country. Taking the initiative to move to abroad to learn her trade, she worked in Greece before returning to her home city to run a bartending academy. After landing in London in 2013, she was head bartender at Chef Jason Atherton’s Pollen Street Social, before going on to oversee the ground-breaking drinks programme at Himkok from its launch in 2016. In conjunction with Kratena and fellow former Artesian world-beater Simone Caporale, Berg has also consulted on bar launches in Asia, and the trio have brought their own liqueur, Muyu, to market.
Tayēr + Elementary, however, is very much her and Kratena’s own personal project, mixing the accessibility of all-day coffee, cocktails and premium snacks at Elementary with ground-breaking research, innovation and experimentation at the Tayēr counter behind. It embodies Berg’s wide-ranging passions from combining great food and drinks to shaping a more inclusive, sustainable and professional working culture. A leader of people who tirelessly pushes for positive change, Berg is also one of the world’s most respected bartenders, prompting her peers to name her Altos Bartenders’ Bartender 2019.